17 - 19 March 2025
ExCeL London

News & Insights

27 Feb 2024

Sharp bring free expert PR consultations to IFE & HRC this March

Sharp bring free expert PR consultations to IFE & HRC this March

Leading food and drink PR Agency SHARP Relations will be exhibiting at IFE & HRC on stand H70 this March, offering free consultation and expert advice for food, drink, and hospitality businesses.

The SHARP team consistently deliver exceptional trade and consumer media relations results to its food, drink, and hospitality clients, which include Fever-Tree, Sauce Shop, Capsicana, Crave and the Guild of Fine Food. The team is inviting fellow exhibitors and delegates to come and chat all things PR, brand awareness, storytelling, and communications on stand H70 in the new Business Services area.

Visitors to the show can pre-book a 20-min Communications Strategy Session with one of SHARP’s food and drink PR experts. For pre-booked sessions the team will deliver topline analysis of your brands’ reputation and visibility over the past 12 months, so you can see if your PR outreach is doing what you need it to do. Share challenges, get a second opinion, and discuss topline strategies to improve brand awareness and sales. Hurry, spaces are limited!

Clare Pope, Head of Clients and Content, commented: “We don't just generate extraordinary results for our clients, we go one step further to leverage the power of PR and social media to make sure our work increases brand awareness and drives our clients closer to their commercial goals. At SHARP we love nothing more than helping good food and drink businesses succeed.

“IFE & HRC provides an opportunity to catch up with our clients face-to-face and adding value by sharing our expertise and getting to know some people. With our recent growth, we will have some capacity in 2024 to take on some new food, drink and hospitality brands, and we can’t wait to meet them!”

Book your 20 minutes with one of the SHARP team at IFE & HRC 2024 on Stand H70 here:  https://meetings-eu1.hubspot.com/sharp-relations/ife-1-2-1-meetings

Taking place at ExCeL London on 25-27th March 2024, during Food, Drink & Hospitality Week, this goliath event in the food and drink industry calendar unites IFE, The Pub Show, HRC and International Salon Culinaire as one of the biggest celebrations of industry innovation.

The Business Services area launched as a result of demand and feedback from previous shows, this new space gives food and drink manufacturers, and hospitality and foodservice suppliers access to a range of services that will support them to achieve their commercial goals.

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Interested in exhibiting at IFE 2025?

Get in touch today to secure a prime location on the floorplan and connect with new clients to grow your business.