Take a stroll through one of IFE's most enticing new feature areas - The Startup Market. A bustling hub at the centre of the show dedicated to businesses that have been trading for under two years, the Startup Market will provide an unmissable opportunity for buyers to taste, sample, and meet the faces behind some of the latest and most innovative brands.

In addition to having a stand in the Market, participating businesses have a chance to take part in speed pitching as part of the show's New Product Tasting Theatre, and are able to include a product in the Theatre's exclusive tasting gift bags. 

Fermenti

The next generation of snack food is here with Fermenti, a range of plant-based cultured cookies ideal for those with lactose intolerances or dairy allergies. Fermented foods such as Fermenti snacks are a great way to consume good bacteria and boost gut health and have the official seal of approval from company director Marie-Laure's daughter! All their products are sourced from local or fair trade producers.

Dirty Cow

Dairy Cow make deliciously messy, generously indulgent small batch chocolate. Each bar is handmade with individual ingredients dunked, placed and sometimes even thrown onto oh sooo creamy chocolate. We live in a post milk generation so Dirty Cow's chocolate is animal and dairy free with all their cocoa sourced from certified sustainable farming. And, of course, all of their packaging is 100% recyclable. As if that weren't enough, they also offer a range of luxurious CRE*M Liqueurs. 

SOAK'd OATS

SOAK'd OATS was born from a desire for a delicious, convenient breakfast on-the-go, with more of those good-for-you ingredients and less of the ones we're all trying to avoid. Overnight oats was the answer, and now each SOAK'd OATS recipe has been handcrafted by their expert teams of chefs, guaranteeing a nutritious, plant-based breakfast every morning. 

Naked Bakes

Maybe it's nominative determinism, but with a surname like Tuck it seems you would be destined to get into the business of creating the ultimate indulgent snack. That’s exactly Aisling Tuck’s story: after seeing the love for her baked goods grow in sister company Oh Happy Treats she decided to sell her cookie dough direct to other cookie connoisseurs who can’t get enough of that freshly baked taste.

Now she wants to spread the joy of her bake-at-home treats even further. Naked Bakes believe everyone can have the best from their own oven. They're democratising dough. And as if that wasn’t enough, Aisling has perfected Ireland’s first plant-based cookie dough that bakes the most indulgent cookies possible using sustainable Irish ingredients. It’s time to go au naturel.

To find out more about the Startup Market at IFE 2023, email ifeteam@montgomerygroup.com.