IFE, part of Food, Drink & Hospitality Week, the leading business event for food and drink product discovery, has announced a continued partnership with the Fresh Produce Consortium (FPC) for its 2025 edition, taking place on 17-19 March at Excel London. 

Following the successful launch of a Fresh Produce Section at the show in 2024, this partnership reaffirms IFE’s commitment to showcasing innovation and excellence in the food and drink produce sector. 

The 2024 event saw the Fresh Produce Section emerge as a standout feature, with buyers and producers embracing the vibrant showcase of fresh produce innovations, sustainability efforts, and networking opportunities. The 2025 edition will build on this success, expanding its reach and offering even greater value for exhibitors and attendees. 

Nigel Jenney, CEO of the Fresh Produce Consortium, comments: “Partnering with IFE has been a game-changing move for FPC, opening doors for our exhibitors to an extensive network of fresh produce buyers across the nation and beyond. This partnership empowers us to unlock exclusive opportunities, spotlight cutting-edge industry innovations, and foster lasting, meaningful relationships. 

The Fresh Produce Section at IFE 2025 will once again bring together innovation, sustainability, and world-class produce businesses. Brands taking part next year include Pan United, supplier of choice for garlic, ginger, sweet potatoes, and butternut squash across the UK and Europe, Florette UK & Ireland, pioneers in the fresh prepared salad market, Fresh4u Produce, and Dole UK – Imports. 

Highlights of the Fresh Produce Section at IFE 2025 

The Fresh Produce Section promises to deliver an exceptional experience, offering: 

• Diverse product showcases: Featuring fresh fruits, vegetables, herbs, and exotic specialties from local and global suppliers. 

• Networking opportunities: A platform for buyers to forge valuable business connections with leading players in the fresh produce sector. 

• Taste testing and sampling: Visitors to the section can savour the finest UK and international produce and learn about the latest innovations shaping the industry. 

“We are thrilled to continue our partnership with the Fresh Produce Consortium for IFE 2025,” says Federico Dellafiore, Event Manager for IFE. “The success of the Fresh Produce Section at the 2024 event was a testament to the value that the produce industry can add to the event. With FPC’s expertise and our direct connection to leading food industry buyers, we aim to deliver an even greater showcase of fresh produce, innovation, and networking opportunities.” 

IFE 2025, alongside sister events IFE Manufacturing, The Pub Show, HRC, and International Salon Culinaire, will take place at Excel London from 17-19 March 2025 as part of Food, Drink & Hospitality Week. 

For more information about IFE 2025, including exhibitor opportunities and sponsorship options, visit ife.co.uk.